Learn with Google how to grow your business online

Many small business owners have asked us for one central place to go to get smart about Google products like AdWords or Google Analytics before diving into the digital unknown. That’s why we’re introducing Learn with Google. Whether you’re looking to grow your business or just to be more productive, these short videos, handouts, and resources will arm you with tips that you can use right away. No login, registration, or payment required--it’s free and regularly updated.

On the site, you’ll learn about:

• Online Fundamentals: Learn why having a website is critical for growing your business even if most of your sales comes from foot traffic and how to create an online marketing plan.
• Marketing Your Business Online: Master the basics of online marketing and search advertising to get more for your money. Learn how to choose the right keywords, write compelling ads copy, and optimise your advertising spend.
• Running Your Business Online: Learn how the ‘cloud’ and tools like Gmail and Google Docs can make your team more collaborative and your business more efficient.

We also know that sometimes a conversation can help. When you’re ready to advertise on Google with AdWords, we’d love to hear from you directly. Our experts can work with you to create a campaign that fits your budget, and ensure that your new ads are seeing results. You can call us on 1800 988 571 during business hours to get started. Once your AdWords account is up and running, we’re eager to make sure that you’re getting the most from Google. There are various ways to contact us, so keep in touch! Of course, we don’t charge for these phone consultations but your mobile operator may charge for the call.

With these new tools and support services, we hope that you’ll look, listen and learn how Google can help you grow your business.

Posted by Richard Flanagan, Head of Small Business Marketing, Google Australia & New Zealand